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Angela Han on How to Navigate Through Personal Blind Spots

006: Angela Han on How to Navigate Through Personal Blind Spots Build Your Book

A teacher who becomes a lawyer. This is the story of Angela Han, an immigrant to the US who goes from feeling unwanted & unworthy to becoming someone who loves her work as a lawyer, a health coach, a life coach, and a mom. This is a deeply personal episode as Angela talks about her immigration story to the US, her turbulent start in the legal profession and what it takes to re-invent yourself.She’s been coaching women to reinvent their legal careers and we’re excited to have her on!In this episode, we discuss:

  • How finding your passion often begins with finding your deepest pain.
  • Why playfulness is so important in your career.
  • What most people are missing when they want to change their life.
  • The true cost of fear in your life.
  • The importance of finding a powerful why and the process to do it.
  • Transcending from “problem” thinking to “creating” thinking.
  • When it makes sense to hire a personal career/life-skill coach.
  • How to deal with the ego in the process of reinvention.

For us, the big lesson was about embracing the importance of creative thinking and playfulness. There is absolutely no question of deservedness.Have a vision. Take action. Go!

Resources:

Books we discussed:

The mission of this podcast and our work is to help lawyers create a great practice and a great life. To bring this to more people, we are launching an online academy to make our best coaching available to everyone, on-demand. Let’s reinvent the legal profession. If you’re interested in this, join our list by going on to buildyourbook.org and getting our free book in the meanwhile.

The Importance of Mindset, Authenticity & Vulnerability in Business Development

006: Angela Han on How to Navigate Through Personal Blind Spots Build Your Book

A teacher who becomes a lawyer. This is the story of Angela Han, an immigrant to the US who goes from feeling unwanted & unworthy to becoming someone who loves her work as a lawyer, a health coach, a life coach, and a mom. This is a deeply personal episode as Angela talks about her immigration story to the US, her turbulent start in the legal profession and what it takes to re-invent yourself. She's been coaching women to reinvent their legal careers and we're excited to have her on! In this episode, we discuss: How finding your passion often begins with finding your deepest pain. Why playfulness is so important in your career. What most people are missing when they want to change their life. The true cost of fear in your life. The importance of finding a powerful why and the process to do it. Transcending from "problem" thinking to "creating" thinking. When it makes sense to hire a personal career/life-skill coach. How to deal with the ego in the process of reinvention. For us, the big lesson was about embracing the importance of creative thinking and playfulness. There is absolutely no question of deservedness. Have a vision. Take action. Go! Resources: Angela Han's Personal Website. Books we discussed: Building a Storybrand The Prosperous Coach How to do the Work Atomic Habits The mission of this podcast and our work is to help lawyers create a great practice and a great life. To bring this to more people, we are launching an online academy to make our best coaching available to everyone, on-demand. Let's reinvent the legal profession. If you're interested in this, join our list by going on to buildyourbook.org and getting our free book in the meanwhile. — Send in a voice message: https://anchor.fm/build-your-book/message
  1. 006: Angela Han on How to Navigate Through Personal Blind Spots
  2. Pivoting Your Legal Career, The Value of Little Experiments, and Recreating Your Work
  3. Choosing Yourself in the Legal Profession
  4. Givers & Takers, Abundance vs. Scarcity
  5. The Importance of Mindset, Authenticity & Vulnerability in Business Development

Vulnerability, Authenticity and Mindset are rarely talked about in the legal profession. Lawyers are taught to button up and appear invulnerable.

This is not only a recipe of lukewarm business relationships, but a lingering dissatisfaction in the practice of law.

In this podcast, we talk about all the ways we can be more authentic and the surprising success that comes from embracing your authentic self and changing your mindset.

In this episode, we continue our conversation with Aaron Baer discussing the importance of mindset, authenticity and vulnerability when it comes to business development and life itself.

We discuss:

  • Why most people burn out from doing business development
  • How to gain more confidence and self-esteem in your work
  • The one crucial mindset change you need to make when you’re wearing the business development hat
  • Why most strategic and tactical tips/ideas to do with business development don’t work
  • Our favorite books & authors who can change your view of your work and people
  • The trends in corporate America in business development training
  • What the military and business development have in common
  • and much more…!

Resources:

  • Build Your Book: https://www.buildyourbook.org. Go here to setup a time to speak with us, or get the Amazon bestseller for free.
  • Follow us on LinkedIn: https://www.linkedin.com/company/build-your-book
  • Brene Brown TED Talk: https://www.youtube.com/watch?v=iCvmsMzlF7o
  • Daring Greatly: https://www.amazon.com/Daring-Greatly-Courage-Vulnerable-Transforms/dp/1611736501

Please subscribe and leave a rating for us on Apple iTunes or wherever it is that you get your podcast.

Podcast Links

Why Lawyers Need a Business Development Strategy

In this episode, we talk with Aaron Baer, Partner at Aird & Berlis, a Top 10 Canadian law firm. He recounts his story of having to adapt quickly during the Coronavirus pandemic and how approaching business development strategically made a huge difference for him.

The fact is, lawyers are like pilots. They can’t fly a plane by themselves. They need a flight plan, a ground crew, and a crew on the plane. This podcast is about breaking broken ideas and embracing more authenticity, greater freedom, and greater financial rewards that comes when you build your book strategically.

The episode is hosted by Dhawal Tank. He has 10 years of experience doing business development across industries and company sizes. He currently runs BuildYourBook.org helping lawyers becomes business development pros and build the practice of their dream

Resources:

  • Build Your Book: https://www.buildyourbook.org

Client Buying Experiences

It’s not about how long you’ve been a practicing attorney.

It’s not about how big or small your law firm is.

It’s not about how impressive your network is.

You can get outsized clients if you know how to construct the buying experience.

The research backs me up:

“The Corporate Executive Board (CEB) found that 53% of customer loyalty is attributed to the customer’s buying experience, according to a survey of over 5,000 people at members’ customer organizations. Compare this to company and brand impact (19%)…and value-to-price ratio (9%).”

Have you ever constructed a Client Buying Experience (CBE)?

I’ve identified 9 different variables you can use to construct your own CBE in 5 minutes or less.

I’ve created a short email course to get into this topic.

5 Ideas. Shared over 5 Days. Actionable in 5 Minutes.

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Success! You're on the list.

Copies of Copies

“What’s your plan to provide value to your prospective clients?” I asked the lawyers.

“We will publish thought leadership and post it on LinkedIn and our site,” they replied back.

“Does anyone read it? Have you gotten any business from it?” I asked back.

“Uhh…we aren’t really sure.”

Without optimizing any content, without any measurement, without any calls to actions, law firms are all following the same “playbook” of publishing content that no one reads or engages with.

It’s the blind leading the blind.

This is a way of deluding yourselves into thinking you’re doing big things with little to no payoff.

No, this is not about asking for likes on an article. But you do need a strategy.

Even if you rise conversions from 1% to 2%, you’ve just DOUBLED your revenues or client base. Are you measuring this? Do you have a plan?

In the interest of walking the talk, I’ll make an offer: If you’d like to talk about how to have a coherent game plan for business development, keep reading these posts. Over the next month, I’d like to pull back the curtain on how to do this all right and identify the biggest mistakes that lawyers make right now.

If you’d like to short circuit that and move faster, check out my services here.

Setting Yourself Apart

“I don’t know why a client would choose me vs any other lawyer or law firms out there.”

This is a common thing I hear when working with lawyers. Despite all the posturing, most lawyers I’ve spoken with are deeply unsure about their place in front of the client.

To combat this, most of them were putting in even more effort. Attending more virtual events. Writing more pieces. Grinding even more to become more technically proficient. And of course burning out in the process.

This is so unfortunate.

The fact is simple: you don’t need to do MORE.

Your success in front of the client has everything to do with being able to deeply understand your client and solve their needs then and there. You don’t need to be a superhero lawyer for this.

You just need to be more human.

Thankfully, this skill is learnable. It is the first thing we go over when I work with lawyers.

Sadly, lawyers are often taught to suppress this. They aren’t taught how to do this while being professional.

The other antidote is to find your unique selling proposition or USP. This is one of the first things we do when we start working together. If you’re curious about this, check it out here.

How to Create Clarity in Any Situation

Cutting through the clutter of indecision is the most energizing feeling you can create for yourself everyday. I want to show you how to create this clarity on demand.

If you’re leading the rudder of your life, or if you’re leading other people , feeling clear about what you’re doing and what you’re being is the most important work you can do. It is the juice that powers all decisions you make.

Here’s the thing: it’s hard to do this. There are more options on what to do then ever before. There are competing priorities. There’s a new bestseller book telling you to zag when you want to zig. And then that new podcast you heard last night is telling you something else entirely.

Our minds our completely overrun with thoughts. Our hearts are being trampled by a million feelings, priorities, guilt, and panic. No wonder it is hard to know what to do. Especially if you’re a leader.

In my work, I have to consistently create clarity both for myself and my clients. I am often placed in unknown situations where I have little knowledge about the organization, the different leaders within it, and various moving pieces within it. Not to mention limited industry knowledge.

Just this morning, I struggled through an important life decision. I had an answer at the end of 20 minutes.

Unfortunately, we often push away these decisions that have been keeping us stuck. And then, in a moment of panic, we decide haphazardly.

Other times, we are extremely intellectual and reasoned. Sometimes, the decisions we make in this state don’t always stick with us in the long run. It is hard to sustain such a state when we take action on this decision.

So what’s the alternative? Let’s first try to understand what creating clarity should NOT sound like.

3 Misconceptions About Creating Clarity

  1. I just need to think more clearly”

    Clarity is a whole-body shift in your state. This means any exercise or activity that gives you clarity should involve your whole self. It shouldn’t be just an intellectual exercise. This means you must engage not just your mind and thoughts, but also your feelings, and your gut.
  2. “I just need to get smarter.”

    There is a large group of people now getting better at critical thinking, understanding logical fallacies, and absorbing mental models. I believe these are all enormously useful tools.

    But as a leader, your work touches people–other human beings. This means involving your gut is equally important. You cannot blame people for the situation you are trying to find clarity for (in accordance with Principle #2 in my guide The Principles of Organizational Breakthroughs: A Practical Guide for Leaders).
  3. “It has to feel easy.”

    Clarity does not mean easy. The situation can still be complex and difficult, but you should feel like a big blockage of energy has just been unblocked.

What Clarity Feels Like

Having clarity should feel like a major anchor being cut out. Your boat should have more buoyancy. Of course if the waters you are navigating in your life are turbulent, clarity can be terrifying when you are confronted with what you have to deal with.

But that level of clarity is also calming when all your analysis-paralysis dies away. Now you are free to act.

Aside: I work with organizations to do this in a structured and systematic way about larger problems. See here on how I can help your organization.

How to Create Clarity

I find that creating clarity really is a function of introspection. Introspection can be a hard topic to fathom because people think it’s about meditation (which is enormously helpful of course).

You cannot introspect if your internal state is agitated either. You cannot think clearly if your emotions are all over the place. This is when we make terrible decisions.

Instead, we can try to run both tracks in parallel and see what clarity emerges from it.

Here’s how it works:

  1. Take a sheet of paper. Yes, paper and pen please (or pencil). Not a computer.
  2. Start writing. Anything and everything that comes into your mind. Even the side priorities (especially the side priorities). Write down the dialogue that is happening when your mind is saying one thing and then another and then something contrary yet again. Just free-write without any censorship.
  3. Keep writing. Do it until you “get it.” On average, it took me writing 2-3 pages before I could process the decision in front of me. Now it takes me on average 1 page.

This applies to writers as well as non-writers. Writing is a way to process your feelings, emotions, as well as your thoughts.

The clarity you get from this exercise will stick with you and allow you to decide and follow through with confidence.

Why it Works

Your internal chaos soup needs acknowledgement. Letting the soup bubble inside of you is counter-productive. It tends to overflow and cause a mess.

When you write without censoring yourself, even little single thought, feeling, and expression that comes into your mind about something, you will find that a lot of the tension going out of you.

It will also force a lot of thoughts that are buried deeper, which often already contain the insight you are looking for to emerge.

This is also the primary tool that thousands of artists use to get creative on demand. What is being creative if not creating clarity or insight on demand about a situation (whether it be a canvas, a blank sheet, or a stage)? It is based on Julia Cameron’s excellent book The Artist’s Way.

Don’t take me for my word. Try it.

How do you create Clarity?

What are your most important habits, rituals, or tools to help you get clarity about your priorities? About cutting through the stuck feeling in making decisions? Have you tried the free-writing exercise above? How did it go?

Let me know what you think below.